SHE'S SO SOCA!

Get excited because Soca Black Friday 2023 is happening ALL WEEK LONG.  All week, ALL REGULAR PRICED ITEMS WILL BE 20% OFF! There are no exclusions so make sure you have your Christmas...

   

Hello Spring! We’ve been waiting for you! As the weather begins to warm up we are ready to welcome a new season and the trends that come with it.  While there...

The Soca 2022 Gift Guide has arrived! Let Soca help you cross names off your list this year with a little gift giving inspiration. Find something for the women in...

Get excited because Soca Black Friday 2022 is happening ALL WEEK LONG.  All week, ALL REGULAR PRICED ITEMS WILL BE 20% OFF! There are no exclusions so make sure you have your Christmas...

Hello Fall! We’ve been waiting for you! As the weather continues to cool down we are ready to welcome a new season and the trends that come with it.  While there...

           

Meet Zoe Tenner! The daughter of Soca owners Jeff and Kathleen, this recent Ole Miss graduate decided to write a book during her senior year of college called 51%. We’ve...

Hello Spring! We’ve been waiting for you! As the weather starts to warm up we are ready to welcome a new season and the trends that come with it.  While...

The secret to turning a basic into the perfect outfit? Jewelry! Adding multiple pieces of jewelry to any outfit can easily take it to the next level. Basic tee and jeans? Add...

Is anyone else struggling to believe it’s already Valentine’s Day?! If this heart studded holiday snuck up on you as quickly as it did us, we’ve made a quick and...

Make sure her stocking is full of favorites! From our must-haves from Kitsch to skincare routine essentials from Mario Badescu to fun Spongelle add-ons, we know she'll love what's inside...

The Holidays are hectic enough, so we wanted to make crossing names off your shopping list just a little easier. With a something for everyone and a lot to love, we want...

Get excited because Soca Black Friday 2021 is happening ALL WEEK LONG.  All week, ALL REGULAR PRICED ITEMS WILL BE 20% OFF! There are no exclusions so make sure you have your...

 She's smart, hard-working, strong, and beautiful. What do you get the women who deserve it all? Mother's Day is just around the corner and we've got some ideas about what she...

It's that time of year again when the weather is warming up and our wardrobe is in need of an update. It's spring! We've got the latest trends at Soca and...

Dancer, changemaker, student, fashion lover; we want to introduce you to a young woman who is all of these things and more, Quincy Wilson. Here’s why we think she’s so Soca. 

Every year we work hard to bring our devoted customers the best deals of the year on trends everyone is shopping for!  It should be no surprise that we’ve had...

It's that time again! Twice a year, Soca customers look forward to our BIGGEST event of the year, the Love Fashion Event. Not only can customers look forward to scoring...

One of our favorite things to do at Soca Clothing is take a very classic, basic piece and show our customers all of the different ways they can wear it. In this post, we're showing you how to take our best selling Bella Dahl white button down and style it five different ways. 

Soca sits down with the designers of Bella Dahl to get the scoop on top trends for Fall and Holiday 2019—and a sneak peek at what's to come in Spring 2020!

We interviewed reps from top denim brands to hear what trends they are loving this season. Get the scoop from AG Denim, Citizens of Humanity, AGOLDE and DL1961, and shop all of their top denim trends at Soca!

It's that time again! Twice a year, Soca customers look forward to our BIGGEST event of the year, the Love Fashion Event. Customers can look forward to scoring 20% off their ENTIRE purchase and so much more!

Take a peek at some of the trends from the runway and the street that are giving us major inspo right now, and come visit us in stores or online to shop the hottest trends of the season!

As far as we're concerned, animal print is a neutral, and this year's trend radar seems to be on the same page. Shop our buyer's favorite animal print picks for the season!

To celebrate our famous collection of denim and unparalleled service from our denim experts, we're excited to kick off fall with The Denim Event. 

Sit down and chat with influencer Madison Freeman (@mbbfreeman) about all things fall fashion, weekend-wear and planning your next girls night in.

Get the first look at the hottest trends for fall fashion brought to you by Bella Dahl. Shop exclusive Bella Dahl styles you can't get anywhere else at our Bella Dahl Shop in Shop located at our Birmingham, AL location!

Sit down and chat with influencer Merritt Huey to talk all things style, travel, and lifestyle from Birmingham to Nashville.

Our 4th of July Lookbook just dropped—and you’re going to be looking SO good this holiday weekend.

Score 30% off denim shorts now through July 14th!

Shop Soca’s newest arrivals guaranteed to flatter any budget. Styles under $100, $75 & $50 hand-picked just for you. 

Rush week is almost here! Soca's stylists have consulted girls in the know to help plan your rush week outfit guide from A to Z. From ice water teas all the way to bid day, we've got your outfit lineup planned out perfectly (a.k.a. one less thing for you to worry about!)

You may have visited (and fallen in love with!) our exclusive Bella Dahl Shop in Shop in our Soca Homewood location, but did you know that dozens of exclusive Bella Dahl styles are now available online?

Grab your girlfriends, sun hats & sandals, and hit the road. We've got your 30A getaway styled down to the hour.

Our stylists at Soca have hand-picked and styled our favorite items in store for your big night out—or in!

Get a sneak peek at the hottest denim trends hitting stores this spring!

Go behind the scenes of NYC market with our head buyers to see what's in store at Soca this spring.

Still doing a little last-minute shopping? We won’t judge! Browse our picks of perfect stocking stuffers that everyone on your list will love!

Cross off everyone on your holiday shopping list with gifts under $100, under $50 and under $25! 

Shop the gifts on our buyer's wishlist this holiday season! For the hard-to-shop-for fashionista in your life, we've done all the hard work for you and curated the list of the chicest gifts on the market this season--all available now at Soca!

Now through December 31st, buy one pair of designer denim at any Soca location and receive 25% off your second pair!