Denim Spotlight: A Gold E
We are so excited to feature Soca’s newest denim line, A Gold E! Founded 23 years ago by Jerome Dahan of Citizens of Humanity, A Gold E is not technically new, but they’ve...
SHE'S SO SOCA!
Style File: Christina of New Darlings
{Photo by Mary Claire Cook} It’s safe to say that we’re big fans of the husband and wife duo New Darlings. The two New-Yorkers-turned-Arizonians make one seriously adorable couple. Since we’ve...
Designer Spotlight: Flash Tattoos
We know all you fashionistas have heard of Flash Tattoos—this year’s must-have accessory. In case you haven’t heard of them (we’ll assume you were taking a brief internet hiatus), Flash Tattoos are...
Soca Unplugged: Roni’s travel essentials
1. NYR Organics Rejuvenating Frankincense Facial Wash 2. NYR Organics Frankincense Hydrating Cream 3. NYR Organics Frankincense Serum 4. Oribe Dry Texturizing Spray 5. Everyday Coconut Texture Spray 6. John Masters Organics Sea Mist 7. L’Oréal Homme Styling...
Graphic tee love!
Alongside denim, graphic tees are one trend that will never fade. Casual, cool, simple with a punch of visual detail—graphic tees are the perfect weekend companion and wardrobe staple that...
Beach Essentials
We are determined to soak up every last bit of Summer before Fall hits. Last month our Creative Director, Morgan, took a trip to the beach and showed us how to get her...
Designer Spotlight: Jenny Bird
Toronto-based accessories designer Jenny Bird got her start with a collection of luxury handbags—winning her a trunk show at New York’s Henri Bendel. It wasn’t long before she expanded her line to...
Style File: Julie Garcés
It’s such a small world! Roni first connected with Julie (Juls) through Christine from The C Word. She was instantly drawn to her rocker-chic look and her effortless way of mixing patterns...
4th of July Roundup
Our favorite summer holiday is right around the corner—the 4th of July! If you haven’t picked out your all-American outfit yet—fear not! We’ve rounded up our 4th of July favorites...